4 Comments

  1. Jason Connell
    November 5, 2012 @ 3:15 pm

    Rick – great article! I am a full time college speaker and a lot of my clients struggle to understand how to best promote speakers on campus. I have a turn-key kit for them (which includes a flyer like you suggested) and I’m now going to encourage them to read this article too!. Thanks!

    Reply

    • Rick Sherréll
      November 6, 2012 @ 10:01 am

      Jason,

      Sounds like you are on the ball. Getting great turnout to a speaker-based event is a challenge for most campuses and they will jump at any help the speaker is willing to give them. Having a turn-key kit is BRILLIANT! The folks in Student Activities and on Campus Activity Boards are VERY busy. Speakers need to realize the things they can do prior to the event that will affect turnout. Keep up the great work. (PS. I’d love to hear more about what’s in that turn-key kit!)

      PEACE.
      Rick

      Reply

  2. Dave Kelly
    February 28, 2011 @ 12:08 am

    Good stuff, Rick! I also think taking advantage of the speaker’s background can help. For example, I was a Theatre major and my degree is in Speech. I have done workshops, coffees, meals as Q & A sessions for students interested in those areas as an additional “program” before and/or after the presentation I was booked for. I recall one school in Texas in particular that this idea helped increase our audience. A Theatre professor brought his entire class to my leadership program and then I chatted with them for another two hours about the profession they were pursuing!

    Reply

    • Rick Sherréll
      November 6, 2012 @ 9:57 am

      Great ideas Dave to partner with a professor or department that’s related to the topic or the speaker’s background. This could be a boost for students majoring in that area. They get a chance to meet someone working in the field or related field. Is it true that sometimes professors will award extra credit for such attendance? Either way it’s an awesome way to boost turnout!

      PEACE.
      Rick

      Reply

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